Delete, Block, Next!

Dating advice for women by Ian Nicholson

Don't be a Karen

Delete, Block, Next! - The No BS Guide to Online Dating for Women Over 40

You've tried the apps, updated your profile pictures, and maybe even perfected your smile — yet modern dating still feels like navigating a minefield.

Delete, Block, Next! is the candid guide every woman over 40 needs. Written with humour, heart, and a touch of sass, this book empowers you to date with confidence, set boundaries without guilt, and find genuine connections — all without losing yourself in the process. And the pic? It's that f**king walk on the beach you all keep asking for.

The Struggle is Real

Why do we keep repeating the same dating mistakes? Dating shouldn't be this hard, yet many women find themselves stuck in a cycle of disappointment.

54%

Women who have been ghosted after a promising start.
48%

Women seeking "something real" but keep finding anything but.
67%

Women wanting meaningful conversations but get one-word replies.

Discover How to Break the Cycle and Find Real Connection

Whether you're new to the dating scene or re-entering after a hiatus, this book is your dating refresh — filled with candid advice, relatable anecdotes, and empowering insights.

You'll laugh. You'll reflect.
You'll probably want to share it with your friends.
But most importantly — you'll gain clarity.

Dating Sucks. You Don’t Have To.

So... you've been ghosted.
Or breadcrumbed.
Or left on read after sending a thoughtful message.
Maybe you're wondering why he didn't text back after what seemed like a great date.

This book is for you.

This isn't a guide filled with outdated rules or manipulative tactics.
It's a modern companion for women who are tired of the games, the guessing, and the emotional rollercoasters.

It's for women who want to:

✅ Understand what they truly want in a partner
✅ Stop settling for less than they deserve
✅ Learn how to communicate needs and desires effectively
✅ Cultivate self-love and confidence in the dating arena
✅ Avoid becoming disheartened by the dross out there
✅ Use photos taken this decade.

This book was written because the author got sick of viewing profiles with blurry old photos of women that 'love to laugh' with either no real description, or an ideal date being a walk on a beach with their 'partner in crime'. Come on ladies! Time to do better!

Have You Ever...

❌ Totally ignored a message from a perfectly good prospect?
❌ Passed up on a match because you thought you could do better?
❌ Been on a dating app for more than a year?
❌ Wondered why you were ghosted after a date?
❌ Posted a photo from two decades ago… and hoped no one noticed?
❌ Lowered the bar… and still got disappointed?

This book is your new confidante!

Take Power! Date Intentionally.

Get your copy today — and rediscover the joy of dating without the drama.

Don't Settle.

Elevate Your Dating Experience.

Just Buy It Already

Dating for 40+ Women - Delete Block Next

Limited Time Offer!

Get it now - Instant Download

Stop swiping like you're ordering takeaway you’ll regret. It’s time to date with purpose, confidence — and maybe even a little swagger.

Whether you're 42-72, fabulous, and confused how dating became a part-time job… or just tired of meeting men who list “banter” as a personality trait — this book is your secret weapon.

Grab your copy now — before you end up on another beige date with a man who still lives with his mum and thinks “Netflix and chill” counts as effort.

Go on. Click the button. Your future self (and her standards) will thank you.

Buy Now

Meet the Writer

Ian Nicholson

Ian Nicholson is a counsellor, sales manager, guitar enthusiast, award-winning filmmaker, and a man who's observed the dating world from multiple angles. With a deep interest in psychology, a sharp sense of humor, and a profound respect for genuine human connection, Ian brings a fresh, no-nonsense voice to modern dating advice.

He wrote this book not to dictate, but to engage in a heartfelt conversation with women who are weary of the dating scene's pitfalls.

He lives in Sydney, shares wisdom with his 14-year-old son (whether asked for or not), and dreams of one day directing a film that resonates deeply with audiences worldwide.

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⭐️⭐️⭐️⭐️⭐️ “I snorted wine out my nose.”

Finally, a dating book that doesn’t treat me like I’m a desperate spinster or a clueless teenager. Hilarious, relatable, and painfully accurate. I read it in two sittings — and dumped two guys mid-read.

Delete, Block, Next! Dating for women over 40

Melissa T.

46, Melbourne.

Questions

Frequently Asked (and Slightly Sarcastic) Questions

Will this book help me find a man?

No. But it will help you stop wasting time on the wrong ones, raise your standards, and possibly terrify a few emotionally unavailable types into therapy. So, win-win.

I keep meeting really nice men, and we talk for hours — but then I get ghosted. Why?

Ok, deep breath… it might be because your profile pics are from the last century. If you’re showing up looking noticeably different from your photos (read: “you in 2004”), the guy might feel misled — and instead of politely saying so, he ghosts. Because he’s spineless.

What if I’m the problem?

Then congrats — you’re self-aware! Most people never get there. But don’t worry, we gently roast everyone in this book (with love). You’ll laugh, cringe, and level up. In that order.

Can men read this book too?

Sure — if they’re brave enough. But be warned, fellas… this isn’t a cuddle session. It’s a mirror. Buckle up. Actually the boys have their own book 'Dating for Men: Mastering The Art Of Courtship Without Being A Dick'.

Is there a refund policy if I still end up dating a walking red flag?

Nope. But the book will help you spot him quicker, block with confidence, and maybe even ghost first. We call that progress.

Why do men over 40 only want to “chat” forever and never meet up?

Because texting from their couch is easier than facing rejection in real life. This book teaches you how to sniff out the serial texters and bin them before your battery dies.

⭐️⭐️⭐️⭐️⭐️ “This should be required reading for every single woman over 40.”

Ian says the stuff your girlfriends are too polite to. It’s blunt, honest, and strangely comforting. Like a best mate who swears a lot but gives great advice. (Photo from a couple of decades ago. Sorry!)

Dating for women - great book about dating for women

Renee W.

51, Brisbane.

Send Us a Love Note (or Mild Abuse)

⭐️⭐️⭐️⭐️⭐️ “I thought I was just buying a funny eBook… turns out I was buying a wake-up call.”

Within five pages I realised I’ve been doing everything backwards. I’ve already rewritten my dating profile and deleted three time-wasters. I feel 10% sassier and 90% wiser.

Karen L.,

44, Sydney.

Dating for Women